An elegant handbook in typography, for the professional and amateur text designer.
Typographic Style Handbook is an indispensable new manual for anyone working with text - books, journals, company reports, websites or marketing material - who wishes to develop an understanding of how to produce clean, clear and consistent typography.
The handbook is divided into three sections:
General typesetting covers the basic rules of setting text
Books and journals explains the typographic styles used within the publishing industry
Corporate style describes how the treatment of text can be integrated into an organisation's branding guidelines.
Typographic rules and styles are copiously illustrated with examples and diagrams
Alternative styles are listed and explained to enable users to develop their own 'house style'
Includes a glossary and appendices to aid students and self-publishers
Typographic Style Handbook is destined to become a classic manual alongside Judith Butcher's Copy-editing, Hart's Rules, The Economist Style Guide and the Oxford Dictionary for Writers and Editors.
A good style guide knows its role as a working document - and that's why the Typographic Style Handbook has become a new favourite of mine . . . It is remarkably readable and accessible
and I would guess its appeal is much
broader than its intended design-led
— Mark Sinclair, Creative Review
In his time as a typographer, Mitchell co-wrote several typographic bibles alongside Wightman that went on to
inform many graphic designers and publishers about best practice in laying out pages
— Design Week
Michael Mitchell was one of the leading typographers of his day . . . The books are already recognised as classics and are indispensable. They combine his wisdom with his learning, his tact with his taste and subtly guide their
reader towards perfection.
— Jeremy Adler, Guardian