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This introduction to fashion is aimed at students of fashion design across the world. By following the design process, from historical and commercial industry context to final collection presentation, the book provides a clear guide for students as they discover what designing for fashion entails. Along the way they will explore a wide variety of hands-on, creative methodologies of design ideation, development and presentation. Supported by inspirational visual content – fashion photography, fashion illustration, sketchbook artwork, technical drawings and infographics – and case studies, the book offers a unique overview of the fashion industry.
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Reviews
A good balance of visual and written language. A comprehensive study with a clear and inviting format that is particularly appropriate for level 3 learners in the first stages of their course.